NEW DELHI – A&A Advisors and Brat Films Punjabi film SHADAA, starring the blockbuster Jodi of Diljit Dosanjh & Neeru Bajwa, directed by Jagdeep Sidhu, produced by Atul Bhalla, Amit Bhalla, Anurag Singh, Aman Gill, Pawan Gill is set to release in the peak of summer on the 21st June, but the heat for the film has already started amongst all and sundry in trade and distribution circles!! The film has locked its worldwide distribution and music partners months in advance of its release.
The film will be distributed by Munish Sahni’s Omjee Group in the East Punjab Territory (Chandigarh, Punjab, Haryana, Jammu & Himachal), it will be distributed by Jaspal Dhingra of Narishma Enterprises in Delhi-UP and the Rest of India Territory and it will be marketed and distributed by Manmord Sidhu & Gunbir Sidhu’s Whitehill Studios in all International markets (Canada, USA, UK, Australia, New Zealand, Europe, UAE, Pakistan, Asia etc).
This is the first time that such reputed distributors have all come together for the release of such a film, it just goes to show how hot the excitement levels are not only amongst the audiences but the industry and trade alike!! The music of the film will be marketed and released by Zee Music worldwide. Director Jagdeep Sidhu has previously directed the romantic blockbuster Qismat, producers Atul Bhalla & Amit Bhalla struck gold with their juggernaut hits Carry on Jatta 2 and Vadhiyaan Ji Vadhiyaan, producer Anurag Singh is the man who created the hit pairing of the iconic Jodi of Diljit and Neeru with his Jatt & Juliet films and he directed the landmark Punjab 1984 and producer Aman Gill produced such films as Udta Punjab & Half Girlfriend! With such big names of the Punjabi industry attached to this film and seeing things already heating up amongst the trade and industry alike, we can’t wait to see what heat this film will generate at the box office in the heart of summer on the 21st June.